The Winning E-Commerce Experience Show

Ep20- Ecommerce Buyer Psychology and Copywriting Tips From 10 Years Of A/B Testing

Episode Summary

In this episode of The Winning E-Commerce Experience Show, Rishi Rawat, Founder of Frictionless Commerce, discusses copywriting tactics to improve conversion from 10 years of A/B testing.

Episode Notes

In this episode of The Winning E-Commerce Experience Show, Rishi Rawat, founder of Frictionless Commerce, discusses top copywriting tips and advice and how use buyer psychology to convert more customers. Specifically, Rishi discusses. 

- The 3 most effective ways to shape perception and user psychology from 10 years of experimentation 

- Why copywriting is important and the top 10 mistakes brands make 

- Using buyer psychology and copywriting to influence and convert more buyers

Rishi is the founder of Frictionless Commerce, a company that helps direct-to-consumer brands increase sales by telling a story that addresses concerns and inspires on-the-fence shoppers to buy.

This show is brought to you by DataCue. Your winning e-commerce experience starts from your homepage. DataCue personalizes the banners, images and product recommendations for every visitor to improve conversion and build a brand that your customers love. It works on any Shopify website, no coding required