The Winning Ecommerce

TWE 12: How E-Commerce Brands Should Handle Paid Ads During A Crisis

Episode Summary

In this episode of The Winning Ecommerce Experience Show, Alexa Kurtz, Marketing Strategist & Paid Media Specialist at WebTek, discusses how Ecommerce brands should adapt their paid ads strategy through this uncertain time. She also touches on the importance of SEO.

Episode Notes

In this episode of The Winning Ecommerce Experience Show, Alexa Kurtz, Marketing Strategist & Paid Media Specialist at WebTek, discusses paid ad strategy, channels to invest in and SEO. Specifically, Alexa talks about:

- Paid ad channels and which one is best for your business

- How to optimise paid ad strategy and get the most value within your budget

- How to get started with SEO

Alexa Kurtz, Marketing Strategist & Paid Media Specialist at WebTek. Webtek is a digital marketing agency based in Pennsylvania that helps local brands grow online. 

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